Digital Designer in Oxford

A Digital Designer’s job is to ensure that the visual appearance and layout of digital platforms – websites, apps, email templates, banner adverts, mobile products etc. – creates the best possible brand perception and online experience.

Typically a Digital Designer (sometimes still referred to as a Web Designer or Interactive Designer) works closely with other members of the client services, design and marketing teams to bring brand communications to life online. The best digital designers combine a keen brand and commercial awareness, with natural creative flair, in order to create work that is both in line with brand guidelines and that creates stand out in their respective industry sector.

The full scope of a Digital Desinger’s role will vary depending on the size of the team they work in. In larger creative teams, they will take sitemaps and wireframes from UX Designers and then design the visual elements. In smaller teams, they will be responsible for taking the initial brief, developing ideas, wireframes and then taking these through to final, pixel perfect, design.

Given the popularity of mobile devices, Digital Designers must have experience in creating effective user experience and journeys across all desktop, mobile and tablet devices – responsive, cross-browser design experience is therefore essential.

As with traditional graphic design roles, a digital designer will be expected to have strong skills with all common Adobe products – Photoshop in particular – plus they may also have strengths with Fireworks and Dreamweaver.

Whilst Digital Designers won’t be expected to be an expert, experience/knowledge of front-end coding languages such as HTML and CSS are extremely valuable, so that you know how designs are implemented and any pitfalls that could be encountered.

Salary wise outside of London the role generally pays between £30,000 to £45,000 depending on regional variance and level of experience.

The international reputation of this city is primarily as the home of the University of Oxford, the oldest university in the English-speaking world. Utterly steeped in history and yet it maintains the atmosphere of a modern town, thanks to its huge student population. The elegant colleges are featured alongside courtyards and cobbled lanes, studded by occasional shops, eateries and public houses.
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\r\nWith the oldest colleges dating back over 750 years, the rich history, tradition and lively academic life of the city is punctured by the equally thrilling world outside the university walls; Oxford has an extensive industrial past and the working populace outnumber the academic elite. Its industries include motor manufacturing, education, publishing and many famed information technology and science-based businesses. 
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\r\nSector wise, Oxford has a strong hub of technology and healthcare businesses complimented by a plethora of marketing and digital agencies.