The Marketing Meetup: Manchester is an informal, friendly place for the marketers of Manchester to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode.

Meetup will soon be introducing a mandatory fee for attendees to come to our events. For this reason, we're asking people to start signing up on Eventbrite instead for free.

Speakers: 

Gary Gumbleton, Capco Group, Video Content Strategy 101

How can you create the best video content you’re proud to share, keeping quality high without breaking the bank? Ask Gary!

Businesses know they need to make content but they tend not to know what to make and how to make it. Gary Gumbleton will cover off how to build a video content strategy before you press record and how to prioritise all of the content you want to go out and make. We all have a camera in our pocket nowadays so the presentation also includes tips on how to create your own video content and how to keep up the production quality without spending £1000’s on an agency.

There’s also a prize to win on the day too. :)

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Sue Benson, The Behaviours Agency, How to supercharge your marketing using behavioural science

Are you a marketer with a desire to make real improvements to the performance of your marketing efforts? In this 20-minute whirlwind tour of behavioural science we’ll show you how to boost the effectiveness of your marketing simply by harnessing a deeper understanding of customer behaviour. We’ll cover:

An introduction to behavioural science
How big brands have used behavioural science to develop some of the most famous campaigns in history
How to make use of behavioural science in your role

Format of the Night:

6.00PM - Doors Open - Light Snacks, Drinks, Networking, and Smiles

6.30 PM - Introduction and Talks Begin

7:30/7.40PM - Talks Finish, Networking, more drinks and happiness

8.15 PM - End of the night - you leave with new contacts and fresh ideas

And finally...

Please let your marketing friends and colleagues know about this group too, I hope to build it into a great resource for the community over the coming months and years. Attendance will be taken at this event. If you RSVP 'Yes' and then do not come, you will receive a strike. Three strikes and you're outta here! This is simply a measure to allow appropriate respect to the organisers, speakers, sponsors, and your fellow community members :)

See you there!

Click here for more information.