Marketing Manager
The Marketing Manager is responsible for research, planning and execution of the organisation’s marketing activity.
This will cover all aspects from marketing, communications, digital and design, brining all the teams and departments together to ensure all parts link together.
Through careful research and experience, the Marketing Manager will advise the best marketing disciplines to use depending on the commercial results required by the business.
They will map out campaign timelines, resource requirements and budgets required for smooth delivery. If the organisation uses external agencies, the Marketing Manager will be part of appointing, managing and evaluating agencies. Marketing Managers tend to be able to think creatively, whilst also having commercial and analytical skills; able to look at research and results data to spot trends, as well as how to seek continual improvement. The role may also be client facing at trade shows and conferences.
Employers look for experienced marketers, either from an in-house or agency environment. They might also request previous experience within their market sector, ensuring candidates understand how to market within their space (retail, consumer, manufacturing, IT etc.).
Salary wise outside of London the role generally pays between £40,000 to £56,000 depending on regional variance and level of experience.
Birmingham
We couldn’t limit our ethos for being a recruitment company who do things the right way to one location. That just wouldn’t be fair!
We seek to work with everyone from independent start-ups to globally renowned businesses across Birmingham, supplying them with the best marketing, PR, Creative and Sales talent.
At the heart of the West Midlands, Birmingham is where Pitch first made its mark in a city brimming with culture - it is the UK’s second city after all. A melting pot of start-ups and established businesses, Birmingham is home to a variety of agencies, financial & professional service organisations and renowned educational institutions. Birmingham also supports a strong manufacturing & engineering heritage which continues to thrive today.
Top skills in demand in Birmingham (well according to us anyway):
Birmingham has strong demand for marketing, digital and communication skillsets. These are some of the most popular roles we work in partnership with clients on.
Content Specialists
Account Handling/Management
Designers (Graphic, Digital)
Marketing + Digital Marketing Specialists
Public Relations
Project Management
SEO
PPC/ Paid Advertising
What are salaries in Birmingham like?
Providing a benchmarker for salaries, our Midlands salary survey is the perfect tool for those based in Birmingham to gain an idea of what the market is offering.
